Sleepy’s engaged Ignite PR in 2013 to manage its corporate and consumer press office. The retailer was undertaking a significant re-brand and, as part of its revised strategy, senior management recognised the need to raise its profile among consumers and stakeholders if it was to get ahead of its competition.
Ignite PR has supported Poolwerx with a strategic PR program for almost five years. From early activities launching the corporate brand through to developing annual pool health and safety report, our work has become a major part of Poolwerx’s overall marketing strategy.
We met Hire A Hubby in 2011. While Hire A Hubby was a reasonably well-known brand, it wanted to boost overall brand awareness among consumers and prospective franchisees through a committed PR team.
Get Threaded approached Ignite PR in April 2013 to assist with the opening of its brand new Sydney CBD salon. Our mission was twofold: to create consumer buzz and excitement around the opening, and to tell the wider Get Threaded success story to business and franchise media in order to attract potential franchisees.
Insight Since 2012 Ignite PR has supported First Class Accounts’ marketing efforts with a strategic PR program focused on building its corporate profile and raising consumer brand awareness. Initiate Through a comprehensive media campaign targeting national, local and Metro media, Ignite PR has successfully boosted the First Class Accounts profile among its three core audiences:…